In 1974 Guido Fidora, decided to convert the family estate into organic agriculture.

At that time being organic was not a fashion and the word ‘organic’ was not even associated to agriculture as it is today. Chemicals had been promoted as the right innovative way to grow crops for about one century. Everybody just seemed to have forgotten all their past, thousand years of chemicals-free experience. There were no books, no researches, and no teachers to tell you how to grow plants without using chemicals. They learned through experience.

Civranetta estate is nowadays one of the oldest examples of an organic-cultivated environment in Italy and the oldest one in the Veneto region. The flourishing plants and the numerous animal species are witnesses of how a different agricultural method can improve the life conditions and change the world as we know it. They consider fundamental to match the latest technology in this sector together with the experience inherited by the older generations. All of their vineyards are cultivated according to two general concepts: avoiding chemicals and developing biodiversity.